Social Responsibility

Social purpose is the life of Hard Rock, a company founded on the mottos – Love All-Serve All, Take Time To Be Kind, Save The Planet, and All Is One. We work to improve lives, help communities and sustain the earth, infusing the power of music into all we do, wherever we are. Today, more than 40,000 Hard Rock employees enact our mottos’ global values across 239 locations that include owned/licensed or managed Hotels, Casinos, Rock Shops® and Cafes spanning 68 countries.